Our Top 5 Attraction Vehicles!
Pt. 2 of Disney Parks’ Price Hike
Disneyland opened in 1955 and had created something no one had ever seen. It was a wonderland that they saw unfold in front of their eyes on the Disneyland TV show but they really couldn’t grasp it until they saw it. And many only saw it a few times growing up. I know my parents probably only went to Disneyland once as children. My mother grew up out-of-state so that’s not uncommon, but my father was born in Los Angeles and grew up in Torrance, CA – a short drive to Anaheim. I was born in Los Angeles in ’84 and grew up in an annual pass starting with Fantasmic! and had one thru the ’90s. I then bought my own in college along with so many of my friends that also had them – and almost all of us have kept those APs active since.
This was a new phenomenon that had never been seen before. Yes, even though Disneyland is approaching its 58th anniversary, the paradigm is still shifting. It’s likely slowing down at this point but Disney Parks have had to adjust to this trend of life-time APs. Society has shifted so drastically since the 1950s. We are living in a world where if we want something, a majority of us are lucky enough to just get that thing. For those of us with parents that saw Disneyland as a once-in-a-lifetime opportunity, Disneyland became a weekly activity. We are doing what they couldn’t – and we love it!
Unfortunately, this has led to crazy crowds at the parks due to locals getting off work, out of school, etc. to enjoy the luxury that is Disneyland and Disney California Adventure Park. What I’m saying is: the price hikes are mainly our fault and I, for one, take responsibility for it.
For out-of-towners, like I mentioned in the last blog, Disneyland is still a once-a-year and even once-in-a-lifetime opportunity. And Disney’s reputation of being the crème de la crème of vacation destinations makes $90-$95/day expected and less of a shock. However, what I’ve been seeing on the blogs and twitter feeds is that the APs are hurting the most here. So much so that even my family has downgraded to just the SoCal pass from the Premier we had just last year. And I think we started last year with Deluxe AP last year and upgraded for our WDW trip.
The unfortunate truth is that Disney Parks need to be able to plan for this influx of APs and vacationers. At DLR more than WDW, the APs descend upon the park and tie up parking with single-passenger vehicles, tie up entrances with sheer numbers, and fill the lines when merging numbers with single-day park guests. We wanted to go to Disneyland more because we could — but are we sure we should?
Disneyland Annual Pass-ive Aggression pt.1
Friday, the blogosphere started theorising an impending hike to the cost of Disney parks admission rates from single days to annual passes. Saturday, everyone’s fears were realised and the apparent rage from APs was loud and clear. To the casual single-day purchasers, it was just another day as people write-off Disney parks as already being astronomically expensive.
This post is to try to take a look at what’s going on here with no internal knowledge whatsoever. Just an observation and some theories about what’s going on here and what it means for APs and the parks. And, perhaps, even stick up for the parks a little bit.
Cars Land, Fantasy Faire, New Fantasyland, International Expansion, etc. Parks & Resorts, as far as I can tell, operate under the same umbrella (I’m looking at you, Aulani.) Disney Parks and Resorts have really expanded in the last few years. From a business standpoint, the money Disney makes from TV, movies, games, etc. is recycled back into that entertainment division. Same with ESPN and other Disney-owned properties. Those things influence trends in the parks, etc. but for the most part, the parks themselves act as their own division of the company, and rightfully so.
Disney Parks and Resorts are notorious for spread-sheet marketing strategies and planning. “Will this _____ themed attraction bring more people into the parks?” Unfortunately for Disneyland and Disney Parks enthusiasts (APs), the variable at the moment is movie franchises. These franchises make so much for the company, the money people look at the possibility of marketing it in different ways. So much-so that they go with the Star Wars model now of building franchises around marketing strategies — and it has been working.
Cars Land, Little Mermaid, Be Our Guest restaurant, etc. We are seeing this on both coasts. No new ideas a la Pirates of the Caribbean in 1967 where there was nothing quite like it and was started with an idea as simple as “how much fun would it be to plunder with pirates!?” It was fun and became an über successful attraction that begat an über successful film franchise which then, in turn, begat an über successful film adaptation to the original ride.
All of this said — there are people in the parks — hoards of them! The strategy is working and even with the negative PR from, unfortunately, the most dedicated fans, there’s still hours of lines at all of the parks indicating to the financial folk that something is working well.
If we were to go back to prices from just 20 years ago where you could get a single day for $28.50, adjusted for inflation today would be just $44.60. Then, take into account the people who aren’t coming to Disney Parks because of the (now) $92 (at Disneyland — $95 at Magic Kingdom at WDW) and start to factor those people in at a would-be $44.60 and you’ve got capacity days year-round with barely any room for us APs at a would be rate of $313 ($199 for a premium pass in 1993).
Let’s look at the positives that come out of this:
Crowd Control. While the APs hate these price hikes because we are long-time devotees to the parks, the single day tickets will still be flying off the shelves at a steady rate and tourist traffic will still drive the parks into the proverbial black (not sure how profitable or not that parks actually are). APs descend upon the parks at a rapid pace as the days get longer and longer and this affects crowds all week-long. TDA in particular has their work cut out for them and while I may not like it, I understand what they’re doing and have to respect it. It’s all for a better guest experience, in my opinion.
It’s still a bargain in some respects. If you’re still a super devoted Disney aficionado, chances are you have a Premium AP. The price difference between the Premium and Premier pass is $310 on the west coast. That more-than pays for itself after 3 days with a park-hopper option if you were to go to WDW. Unfortunately, that’s the only tier in which it’s affordable. The difference between a Deluxe pass and a Premiere pass is $480 which wouldn’t pay for itself with even a 10-day park hopper pass at WDW. WDW has a different AP structure with only two options that I can see: Regular AP and Premium. The difference between the Premium Pass (now $776.39) and a Premier pass is $202.61 which is $7.39 less than a 2-day Park Hopper option at DLR. I would assume that any WDW passholder wanting to visit the DLR would come for more than 2 days and that would, again, more than pay for itself. However, again, the regular AP (now 648.59) at WDW is $330.41 less than the Premier pass and that wouldn’t be cheaper than getting a 5-day Park Hopper to DLR for $300. So, really, the Premier pass is still a bargain if you: a.) already have a trip planned to the opposite coast, b.) plan a stay for at least 3 days at WDW or 2 at DLR, and c.) already have a Premium Pass. Otherwise, it might be the better option to buy your park-hoppers — and that’s not even including hotel accommodations!
New Attractions. While we don’t see a ton of movement on this front, let’s look at the stuff we do have at the parks and rejoice that there’s new stuff to do everywhere and refurbishments happening elsewhere. Unfortunately, those are taking precedence over some things like OSHA requirements and safety concerns (read: Space Mountain and Alice in Wonderland at Disneyland). We are all hardcore Disney nerds and we KNOW that new Tomorrowland and Frontierland attractions at Disneyland are in the Blue Sky stages at WDI so what are we so upset about?
It just wouldn’t be possible to handle those crowds. In another post, I’ll talk about why I think crowds have changes so drastically in the last 20 years and how, really, we are kind of to blame. But hey, we love Disneyland and that’s why the parks are more crowded than ever!
An Interesting Survey
I was recently sent a follow-up survey for August’s Glow With The Show with Fantasmic! event. It was super short and I was confused about what the point was until I was put into a live-chat situation. While near the end I realized that this was being conducted by a 3rd party for Disney, it was still super fun to chat with someone in a very conversational way about Disneyland Parks, Glow With The Show plans, etc.
Here’s what transpired in that chat:
You are now connected to: Brianna
Brianna: Hi and thank you very much for chatting with me today. I’d like to talk to you about ‘Glow with the Show’ ear hats.
Guest: Sure
Brianna: To get started, what would you say about your experience with your ‘Glow with the Show’ ear hat? What was it like? How did you feel?
Guest: I love the technology of the show and seeing a complete sea of hats is absolutely an incredible sight.
Guest: Another of my favorite features is that the hat turns OFF inside dark rides like Pirates of the Caribbean and The Haunted Mansion
Brianna: 🙂 Tell me more about what makes the technology so appealing for you…
Guest: I wish all glowing items (swords, necklaces, bracelets, toys) had that same technology.
Guest: Seeing all the colors and patterns in sync with the music really plusses the show for me
Brianna: How do you feel during one of these shows?
Guest: Fantasmic! brings the goosebumps for sure. I’ll admit I got a little tear-y eyed with the premiere event and seeing all the hats in sync with the music. I had already seen the effect with the World of Color and didn’t think I would like it any better with Fantasmic! but it really nailed it for me
Brianna: What do you think Fantasmic! did that really ‘nailed it’ for you, if you could pinpoint it?
Brianna: *did differently
Guest: The music lends itself to an epic light display. As an AP, I kind of had expectations for what it might be like and it was that and more. I mean, the show area is so much smaller than the World of Color area so I thought it might be a bust, but it REALLY is incredible because it’s more of a horseshoe shape so seeing the ears near the Golden Horseshoe all the way from near The Haunted Mansion brings a whole other element I hadn’t anticipated. It really distinguishes the show’s setting with the edges of the rivers of america. In a normal show, you’re very much looking forward at the show the whole time, which I suppose is the point. But with the Glow with the Show, it’s like you’re IN the show, so you’re looking there, you’re looking next to you, behind you, left, right, all around you.
Brianna: Thank you sooo much for that detail! 🙂 And what do you like about the hat turning off inside dark rides?
Guest: Let’s be honest, the only thing more annoying than people reciting the Ghost Host’s dialogue in the stretching portrait room are those light-up toys. When I first heard about GWTS, I worried that there would be MORE light pollution and thought to myself, that technology should work both ways — control the timing for shows and extinguish the lights for moments like that. I try to ride the rides as if everyone else in the room is on it for the first time. The effect is lost on Pirates and Mansion (and more) when you see someone’s light saber or necklace blinking all over the place.
Brianna: Understandable! Now, I see that you had some issues with the design of the hat. Tell me more about that…
Guest: Well it reminds me of Glowfest which wasn’t the most elegant. I just am not a huge fan of the black-light coloring style — especially since I don’t know of any current use of blacklights with those hats. It’s just an aesthetics thing. When the technology allows for smaller receivers in the hats, I wouldn’t mind if every hat had the technology. Even if it were in the form of LEDs as opposed to an entire ear lighting up (although that may not be as dramatic for shows)
Brianna: Just to be clear, when you talk about the ‘black-light coloring style’, to which part of the hat are you referring?
Guest: Sorry, the fabric on the “dome” portion of the hat.
Guest: that’s the only part I am not crazy about. I wouldn’t have bought it probably were it not for the tech
Brianna: Got it; thanks 🙂 That said, how would a different design make you feel about the ‘Glow with the Show’ ear hats?
Guest: Like I said, I wouldn’t mind if every hat I have had the technology! I would love more designs for sure! I am not a huge fan of the Mad-T Party but I know people that are and would flock to a limited edition GWTS hat for that event since it utilizes the tech
Guest: Same with a Sorcerer’s Apprentice hat for Fantasmic or a WoC hat
Brianna: That would be cool! And how (if at all) would a different design affect how often you would wear your hat?
Guest: I would probably forget it at home more often. To be honest, I don’t wear hats that often, I just display the ones I love at home (club 33, paris 15th, dland 50th) although I’ll bet if I could get it embroidered, that might make a difference.
Brianna: Tell me more about the difference it would make if you could get it embroidered…
Guest: Well, if I could get it embroidered, it makes the hat more personal which would make me more inclined to wear it. Right now, my hat looks exactly like everyone else’s. If I were to drop it in a crowd, it’d be indistinguishable from anyone else’s.
Brianna: You’ve had some great ideas specific to people’s interests… What other types of designs would you want to see, personally?
Guest: Sorcerer’s Apprentice for Fantasmic! for SURE
Brianna: How about for the dome portion of the hat?
Guest: Keep it standard like the regular sorcer’s apprentice hats which I believe are just black felt. Outside of the ears lighting up, I don’t care that my hat looks like a GWTS hat in the daylight
Guest: I love the idea of any hat being GWTS in the future so there needs to be no real advertising it as such on the ones that are — if that makes any sense
Brianna: It does 🙂 In your opinion, how many different designs should there be?
Brianna: (with the current ears, that is)
Brianna: Sorry, let me rephrase that… how many designs for the dome should there be with the current Glow Ears?
Guest: I think 3. A MTP version, A WoC version, and a Fantasmic! version
Guest: Each themed after their perspective shows. I kind of consider the Genie the mascot of WoC and a Genie themed dome would be neat, I think but not sure that’s indicative of the entire show, really.
Brianna: Ok. And aside from the embroidery, which of these design options would encourage you to own and wear more than one pair of Glow Ears?
Guest: What do you mean? Like if there were a Genie themed one and a Sorcer’s Apprentice themed one, would I buy and wear both?
Brianna: Yes
Guest: ( for example)
Guest: Yes. Those two hats in particular I would buy
Guest: and wear
Guest: and likely give my old ears to a kid somewhere in the park to encourage more participation in the shows
Brianna: 🙂 Now switching gears a bit, have you brought your Glow Ears back to the Disneyland Resort since your experience at the AP Fantasmic! Glow with the Show Premiere on Tuesday, August 28?
Guest: Not that I can remember.
Brianna: Do you think you will take the one you have to the Disneyland Resort again in the future? Please explain why or why not…
Guest: Yes and mainly to participate in the shows. Like I said, they’re not my favorite design and I don’t care to advertise the fact that I have them as much as I care to take part in the shows. However, I might only do it if I planned on seeing one of the shows for sure (dinner plan, bringing guests, etc.) There are times I decide to watch the shows spontaneously but I might at that point think “oh, i should have brought the hat” but not think much beyond that
Brianna: For you personally, does it matter how much participation from other guests is present at the shows? (that is, how many others have the ears also)
Guest: Yes. I saw WoC shortly after the GWTS event and it was kind of a bummer to see it without full participation. It’s SUCH a cool technology I wish people could see that more
Brianna: So for you, would you go ahead and bring your Ears when you planned ahead to attend a show (if you didn’t know how much participation would be there)?
Guest: Correct. If I planned on seeing the shows for sure as a part of my trip, I wouldn’t think twice about it.
Brianna: On that note, you may or may not have attended the New Year’s Eve event at Disneyland Resort. Those wearing their Glow Ears were given ‘2013 clings’ (which are like see-through stickers to put on Glow Ears). What do you think of this special giveaway?
Guest: Oh I missed that!
Guest: I do remember seeing that offered and we thought about going SPECIFICALLY for that giveaway though
Brianna: What kept you from going?
Guest: We went last year, I got off work late, and we had guests in town that couldn’t attend
Brianna: Bummer! (Just wanted to make sure it didn’t have to do with the ears 🙂 Though it seems obvious from our conversation, how do special perks like this affect your likelihood to bring your Glow Ears back to Disneyland Resort?
Guest: In a positive way. I would bring them more and more. For example, if there were a day this year where instead of an extra Disney day, they gave away GWTS ears to regular park guests, I might try to get down just for that day to participate. Or giveaways for previous owners, etc. for sure
Brianna: And you may or may not have experienced special viewing areas for those with Glow Ears during the 12/20/12—1/6/13 Fantasmic!, fireworks, and World of Color shows/events at Disneyland Resort. Those wearing their Glow Ears were given access to a special viewing section closer to the action. What do you think of this?
Guest: I am super bummed I hadn’t hear about this. I had quite the holiday work load this year. 🙁 WDW, while amazing, really packed the back half of my year!
Guest: I think it’s incredible!
Guest: It goes with what I said earlier, there’s something incredible seeing the stark darkness of the rivers of america enhanced by the glowing of the ears on the shore. It really outlines the show-space
Brianna: And what do you think about guests with Glow Ears receiving this kind of privilege?
Guest: I think it’s incredible and a terrific idea. Although those without them may not like it so much (ie the people that camp out at 3pm (me and my family in ’93)
Brianna: True 🙂 Now, how would you describe ‘Glow with the Show’ ear hats to a friend or family member?
Guest: oof….
Guest: Depends on how technical they are but I would say that they’re special mouse ears that are controlled by the show and blink on and off with the music and SFX in patterns and colors. All you do is sit back and enjoy and the ears do the work for you. To someone more technical, I might describe how they work which I have tried but I can’t nail it down. I refuse to believe it’s as simple as IR
Brianna: Thanks! Now, this is how Disneyland Resort describes them: ‘Glow with the Show’ ear hats are Mickey ears that interact at various points at the Disneyland Resort. At Disneyland Park, Glow Ears interact with Fantasmic!. At Disney California Adventure Park, Glow Ears interact with World of Color and Mad T Party. They also interact in Cars Land at the Cozy Cone Motel, Flo’s V8 Café, and Luigi’s Flying Tires.
Brianna: Talk to me about these interaction points. What do you think about them? Do you like them? Why or why not?
Guest: Cars Land has always been a cool implementation of it but there’s not much that actually “happens” there other than the neon coming to life at dusk. Other than that it’s more elemental and environmental there. So while a cool feature, probably not AS noteworthy although I knew it was a part of it. I would say that Cars Land is a template for other lands to follow suit but in the grand scheme of things, less important. For musically interactivity like MTP, WoC, and Fantasmic!, it’s a no-brainer. I actually remember saying “I can’t wait until this gets implemented with ‘Remember, Dreams Come True!'” so I am among those ready for more and more implementations around the parks
Guest: And while at WDW, I couldn’t stop telling the interested cast members how cool it was if only it had more guest interaction, but the AP events were out of this world
Brianna: 🙂 And just to clarify, were you aware of ALL these interaction points mentioned?
Guest: Not Flo’s or Luigi’s but yes at Cozy Cone et al
Brianna: How interested are you in seeing what happens at Flo’s?
Guest: Absolutely! and Luigi’s, although are you suggesting that it’s not as cool?
Brianna: Not at all! (I don’t actually know; I’m an independent researcher unaffiliated with Disney)
Guest: Ah!
Guest: Now you know how crazy we Disney folk are O_O
Brianna: 🙂 In addition to the current interaction points, what other venues or entertainment offerings would you like to interact with your ‘Glow with the Show’ ear hat, such as Sleeping Beauty’s Castle, the fireworks, or parades?
Brianna: Not crazy, delightful 🙂
Guest: I was bummed when it wasnt (as far as I know) implemented with the Halloween or Christmas time fireworks so I would LOVE to see more of that. I think an implementation with Small World’s “Magic Memories and You” show is a no-braniner and I would love to see that. Also the castle would be great! I am interested in it all! Even Mansion and/or Pirates if implemented correctly but it REALLY has to work well and add to the shows for those rides
Brianna: Those are all the questions I have for you. Thank you so much for your time and feedback! Please click “NEXT” to continue…. Have a wonderful rest of your day!!
Pretty neat! How would you have answered some of these? Are there GWTS updates coming soon? We sure hope so!
Halloween Time has Arrived at the Disneyland Resort!
Well it has officially begun: the holiday season at the DLR! While weather-wise, Anaheim is still scorching, Haunted Mansion Holiday, Ghost Galaxy, the Halloween Tree and the giant pumpkin on Main Street have returned. New this year are the Halloween Carnival at the Big Thunder Ranch Jamboree and the Art of Frankenweenie Exhibition over at DCA.
Also new Halloween merchandise has arrived and we always get giddy about this stuff! Tombstones and mummies are among the many offerings!
Along with the special events that are for the public, there’s also Mickey’s Halloween Party (a separate ticketed event) and the Happiest Haunts tour which, while open to the public, fills up quickly. We hear nothing but amazing things about that tour and hope to take it some day soon — maybe this year! Be sure to contact guest services to reserve a spot!
What are your favorite aspects of the holiday season at Disneyland?
Grand Re-Opening of DCA – Part 2!
As promised, here is the second part of our DCA grand re-opening coverage. While I was not able to go on the 15th, I did go all day both Saturday and Sunday and let me tell you — first thing I noticed was that I did not get tired of being in the parks for the bulk of both days. This is no longer a half-day park as far as I can tell. This is a complimentary park that I have even seen begin inspiring trends over on Main Street, U.S.A.
Of course the first thing we did was rush to get Fastpasses for RSR as well as jump in line for the new E-Ticket attraction. Our impressions can be found in Part 1 of our coverage but let’s just say that it’s an incredibly large ride that’s full of visuals and incredible animatronics. I really really love this ride and at night it’s incomparable with the lighting the Imagineers and designers pulled off.
We then headed into the shops on Buena Vista Street and while they are definitely sparse to say the least and chock full of a lot of your standard Disneyland merchandise, their more period pieces like the Red Car Trolly Ears and Carthay Circle themed merchandise. One of my favorite details, though, are these classic looking mannequins. Can you spot some pseudo-celebs?
Then we just had to check out the Carthay Circle Lounge. Was there a bar right there in Carthay Circle? Yes — and it is GOOD! They also serve incredible food in not only the restaurant, but in the lounge as well. We will cover the food in the next post.
Next, we had to check out Mater’s Junkyard Jamboree. I had been hearing the songs playing from the ride for a while while walking by and seen the ride system making me cautiously optimistic about the ride. It was incredibly fun! It’s a super intricate ride system that I hear caused a lot of problems but in the end, WOW is this ride fun! It whips you to-and-fro along with some pretty funny songs from what’s arguably my least favorite character in all of Disney film history. Somehow, they made this ride and that character lovable and fun in this incarnation. Very very well done!
Next was a stop by the Cozy Cone as we had a little buzz from our drinks at the CC Lounge and that spin on Mater. So many great looking options! We decided to get both of the Chili Cone Queso offerings. We were pleasantly surprised by the quality of the food! I got the standard Chili Cone Queso offering while Suzi tried the Chipotle Chicken Cone and both were wrapped in a fresh pretzel cone-shaped bun. What a great idea and great treat accompanied by a Pomegranate Lemonade!
Not to overwhelm ourselves, we left Cars Land and headed back to some classic DCA rides and around through what’s becoming our favorite spot – Carthay Circle. I just love the characters’ and their costumes here!
Luigi’s Flying Tires is another incredible time in Cars Land! This remaining of the Flying Saucers from Disneyland back in the 1960s returns with a revamped ride system that’s truly an incredible experience. Look at the detail that went into the queue — the best in all of Cars Land if you ask me.
This is a truly great ride but with an 8-minute start-stop-reload time for guests, prepare to wait a while!
At night, there are some incredible sights to be seen. One of which is the nightly lighting ceremony in Cars Land and a ride down Hollywood Blvd. on the Red Car Trolly as seen in our previous post. This is a beautiful park that is only just beginning to stretch it’s legs. More to come! Stay tuned!